Dallas, Texas had some of the highest teen pregnancy rates in the world. Why?
Sex was the subject Dallas avoided—leaving teens with misinformation instead of answers. With some of the highest teen pregnancy rates in the world, the need for real education was urgent.
We built a website with medically accurate resources, produced a comedic sex ed film, and created :60 radio spots that called out Dallas’ avoidant approach — making it easier to talk about sex than face the consequences.
RADIO
Radio 2: Oil Change
