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Optum Advisory Board content strategy case study highlighting editorial strategy, healthcare communications, and executive-facing content development for healthcare leaders.
Published Advisory Board healthcare article on obesity care and GLP-1 adoption featuring credited copyediting support and editorial review for executive healthcare audiences.
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Healthcare content strategy challenge slide outlining the need to keep pace with industry change, translate complex healthcare developments, and shape executive-facing stories for healthcare leaders.
Editorial content strategy process used to identify emerging healthcare trends, develop thought leadership content, and refine stories for healthcare decision-makers.
Thought leadership content developed for Optum Advisory Board, featuring credited copyediting support and editorial collaboration on healthcare insights designed for executive audiences and decision-makers.
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Healthcare editorial portfolio showcasing coverage of AI, GLP-1 therapies, mental health, health policy, Medicare, and emerging industry trends.
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Results slide highlighting 2.5 years of healthcare editorial support, contributions to more than 3,000 active members, and content developed for a network of healthcare executives and decision-makers.
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